I never thought we’d end up with Labubu dolls at home. At first, I only heard strange things about them — some people said they were creepy, even “evil.” And yet, they’re also undeniably cute. My kids begged for them until my husband finally gave in and bought two. Now, they even have little outfits, and somehow these odd monsters have ended up in our home. Curious, I started researching them, and what I found is fascinating. In this article, I’ll answer the most common questions about Labubu: what they are, who created them, why they’re so expensive, and why everyone seems obsessed with them.
What Is a Labubu Doll?

A Labubu doll is a collectible designer toy created by Hong Kong artist Kasing Lung and produced by the Chinese company Pop Mart. Labubu is part of Lung’s “The Monsters” universe, first introduced in 2015, and quickly became the breakout star.
The dolls are sold in different forms — plush, vinyl, and blind-box collectibles. They are instantly recognizable: big round eyes, long pointy ears, fuzzy or vinyl bodies, and their signature jagged teeth. Cute, funny, and a little creepy all at once.
Who Created the Labubu Doll?
Labubu was created by Kasing Lung, an illustrator inspired by Nordic folklore and fairy tales. His characters mix innocence with mischief, which explains Labubu’s unique look. In 2019, Kasing Lung partnered with Pop Mart, a company famous for blind-box toys, and Labubu quickly became a global phenomenon.
What Are Labubu Dolls Based On?
Labubu isn’t based on one specific creature but instead combines inspiration from:
- European folklore and mythic elves or monsters
- The “ugly-cute” design style that blends spooky and adorable
- The designer toy movement, where toys are treated as collectible art
This mix makes Labubu a creature that feels both timeless and fresh — part fairytale, part pop culture.

What Is the Meaning of Labubu Doll?
Labubu doesn’t have a fixed “meaning” like a religious or symbolic object. Instead, it represents playful mischief, childhood imagination, and creative fantasy. For many fans, owning a Labubu doll is about more than just collecting — it’s about being part of a global community that values surprise, rarity, and creativity.
Why Are Labubu Dolls So Popular?
Labubu dolls became massively popular for several reasons:
- Celebrity exposure: BLACKPINK’s Lisa was spotted with one, sparking global hype.
- Blind box thrill: Buyers don’t know which version they’ll get, which fuels repeat purchases.
- Unique design: The mix of cute and creepy makes them stand out.
- Limited editions: Rare “secret” versions drive resale prices sky-high.
- Collector culture: Fans trade, display, and compete for rare models, turning Labubu into a lifestyle.
Are Labubu Dolls Evil?
Despite rumors online, Labubu dolls are not evil. The sharp teeth and mischievous grin have sparked comparisons to demonic creatures, but these are just internet stories. The creator has confirmed Labubu is simply a fantasy character — cute, odd, and fun, not supernatural. The “creepy but cute” style is part of the appeal, not a hidden curse.
Where to Buy a Labubu Doll
To avoid counterfeits, it’s best to buy from official sources:
- Pop Mart official website & stores – US, UK, Europe, and Asia shops stock new series.
- Authorized toy boutiques – Some independent retailers carry official Labubu figures.
- Resale markets – eBay, StockX, Temu or collector groups, but prices are higher and authenticity must be checked carefully.
Tip: Genuine Labubu dolls always come with Pop Mart branding, quality packaging, and hologram verification.

How Much Are Labubu Dolls?
Prices vary by region and edition:
- USA: Standard Labubu figures retail around $20–$45 (Pop Mart US)
- Europe: Retail prices range from €30–€45 (Pop Mart UK)
- Asia: In China and other Asian markets, retail prices start as low as $10–$30, with special editions higher
Rare Labubu dolls can sell for thousands on resale. In fact, one life-size Labubu sold at auction for $170,000, proving just how extreme collector demand can get.
Why Are Labubu Dolls So Expensive?
While many retail versions are affordable, others skyrocket in value because of:
- Limited editions and scarcity
- Collector demand and speculation
- Celebrity and social media hype
- Special collaborations and life-size versions
In short, Labubu is both a toy and an investment piece — and some collectors are willing to pay luxury-level prices.
Final Thoughts
When my kids first begged for a Labubu doll, I was skeptical. Creepy teeth, spooky grin — was this really a toy for children? But now that we own two, I understand the fascination. They’re strange yet adorable, fun to dress up, and oddly addictive to collect.
Are Labubu dolls worth it? If you enjoy collecting, surprising unboxings, and quirky design, then yes — but be prepared: one Labubu often leads to more.
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